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 Brad Shaw 

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The Framework behind Resonance: The Voice Actor Insight Engine
The Seven Foundations of a working voice actor 
Resonance is built around seven interconnected Foundations that shape performance, business, career and longevity
Explore the Framework
Select a Foundation to move directly to its section

Intention

Connection

Clarity

Control

Positioning

Resilience

Sustainability

Intention
FOUNDATION 01
Intention
What are you trying to make
the listener think, feel or do?

Opens the Insight Engine with this Foundation selected.
Sign-in or membership may be required to access insights.​

Intention is the real want behind the words, what you want the listener to feel and the choices you make to pursue it throughout the read.
What this Foundation includes:

  • The want behind the lines

  • What stands in your way?

  • A clear target

  • A playable choice

  • Continuity across the read

Without intention, your tone drifts
FOUNDATION 02
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Connection
Do people feel that you are genuinely speaking to them or simply performing?
Connection is about three things:
  • Your relationship with the listener
  • the link between your thoughts and the character's wants
  • the relationships you build with people along the way
What this Foundation includes:

  • A clear relationship

  • Thought-driven delivery

  • Speaking to someone specific

  • Genuine responsiveness

  • Strong professional relationships

Connection turns usable into compelling

Opens the Insight Engine with this Foundation selected.
Sign-in or membership may be required to access insights.​

Connection
FOUNDATION 03
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Clarity
Do you make it easy for people to understand you?

Opens the Insight Engine with this Foundation selected.
Sign-in or membership may be required to access insights.​

Clarity is the ability to make your meaning unmistakable, in your performance, in your thinking and in the way you present yourself professionally.
What this Foundation includes:

  • Articulate delivery

  • Thought-led pacing

  • Clear decision-making

  • Precise communication

  • Professional presentation

Without clarity, everything feels flat
Clarity
FOUNDATION 04
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Control
Can you feel, control and deliver?

Opens the Insight Engine with this Foundation selected.
Sign-in or membership may be required to access insights.​

Control is the ability to move up and down the emotions to shape an effective performance as the script requires. It is also the discipline to put the work in, to achieve what you want.
What this Foundation includes:

  • Emotional dexterity

  • Consistent delivery

  • Vocal control

  • Responding well to direction

  • Sustained development

Control allows boldness without chaos
Control
FOUNDATION 05
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Positioning
Do people understand where you fit and why they should choose you?

Opens the Insight Engine with this Foundation selected.
Sign-in or membership may be required to access insights.​

Positioning is knowing your casting type and where you fit in the market, then communicating that clearly through your branding, presentation and professional relationships.
What this Foundation includes:

  • Clear casting identity

  • Consistent branding

  • Defined market niche

  • Credible market presence

  • Targeted client communication

Opportunity follows positioning
Positioning
Resilience
FOUNDATION 06
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Resilience
Can you take a knock-back, learn from it and keep moving forward?

Opens the Insight Engine with this Foundation selected.
Sign-in or membership may be required to access insights.​

Resilience is the ability to recover from rejection without taking it personally, learn something from every setback, protect your mental health and keep going despite adversity.
What this Foundation includes:

  • Rejection Resilience

  • Not taking it personally

  • Learning from knock-backs

  • Mental health care

  • Persistence through adversity

Resilience keeps your career alive
Sustainability
FOUNDATION 07
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Sustainability
Can you keep your voice, your performance and your business working consistently over time?

Opens the Insight Engine with this Foundation selected.
Sign-in or membership may be required to access insights.​

Sustainability is the ability to maintain both your career and your voice over time. It is the ability to work to a high level consistently. It is also about whether you can maintain the marketing needed to keep your business moving forward.
What this Foundation includes:

  • Vocal stamina & control

  • Vocal health

  • Consistent performance

  • Sustainable marketing

  • Long-term career management

Consistency creates longevity
Which Foundation needs your attention?
Use the Resonance Engine to explore the area that feels most relevant. Each search returns six focused insights to help you see the issue more clearly and decide what to do next.
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